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For Additional Details About the Eloquence Service, please click here.
1. Which Data partners are on the eloquence list?
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Amazon.com
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Bookmen
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Ingram
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Syndetics
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Anderson Merchandise
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Books-A-Million.com
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Library of Congress
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Traders Library
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Anderson News
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Borders
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Mecca.com
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Webnotions
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Barnes & Noble
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Bowker
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Muze
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Yahoo! Books
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BN.com
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Children's Literature
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Northshire Bookstore
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B&N Distribution
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Follet Library
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Powells Bookstores
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Baker & Taylor
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Informata
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Preview Port
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2. Can we send our title information to other distributors in a different format
than ONIX?
Yes! While ONIX is gaining support throughout the Publishing Industry, not all potential
data partners have agreed to accept only ONIX formatted files. eloquence has a number
of pre-defined formats that include the BISAC 832, Amazon format, and several others,
as well as Microsoft Excel (or tab delimited).
3. How do we add a new data partner to our eloquence list?
The first thing to do is to find out if they will accept an ONIX format or if they
have a custom format. Forward the data partner's pertinent contact information
to your eloquence Account Manager. Eloquence will work with you and your data partners
to leverage your MarCom information through eloquence.
4. What happens if the ONIX format changes?
Firebrand Technologies is involved with the ONIX and BISAC committees. As soon as a change
is approved we will update our servers with the most recent version. Since the formatting
is done on the eloquence server we can manage each version of the format required
by your data partners, saving you the headaches of having to manage multiple versions,
in multiple formats, for multiple data partners!
5. How much work is it to send an existing or past seasons catalog?
Once a title has been set up in the Title Management system, it takes as little
as 10 minutes to build an e-Catalog that is ready to send to eloquence. If your
current season's sales catalogs are already defined they can be sent at any time.
6. Should we send our Backlist titles through eloquence?
Yes! If you have the data available, embellish it with the latest jacket/cover image,
new quotes, reviews, prologues, excerpts, tables of contents, etc.. Take advantage
of eloquence to push all of the titles in your inventory.
7. How does eloquence know when title information has changed?
For eloquence clients who also use the Firebrand Technologies Publisher Solutions Series
5, Title Management has a Title History function that tracks all changes to the
title data elements. For titles that have previous been sent to eloquence the system
automatically puts the title in the Outbox, if one of the key elements changes.
The next 'Send to Eloquence' will pick up any new catalogs, as well as any changed
titles.
8. Do all the fields and comments have to be filled in before we send the files
to eloquence?
No, one of the greatest benefits that eloquence offers is the ability to perform
an unlimited number of updates. Send the pre-pub title information; update once
the sale catalog is completed, and then again after reviews, quotes, and awards
have been added. Your meta-data evolves over time, eloquence provides you with the
opportunity to update your data partners with the most current snap-shot.
9. Are we limited to just sending image files in one format?
Using the Title Management's File Location functions you can add an unlimited number
of files that will include excerpts, table of contents, cover/jacket images in any
format, ebooks, and Adobe pdf files. The features of the File Locations window (in
Title Management) allow you to track an unlimited number of file types, and to indicate
which ones are to be sent electronically to your data partners.
10. Can we add new comment fields to the eloquence send?
Yes, working with your eloquence Account Manager you can add, modify, and map new
comment, copy, and note types that you want to include as part of the ONIX file.
11. How often should we send updates?
This is really dependent upon how often your meta-data changes and when do you want
to make this available to your data partners. Some eloquence customers send on a
weekly basis while others send monthly or seasonally.
12. What's the difference between a p-Catalog, e-Catalog, and a w-Catalog?
One of the greatest benefits of Title Management is the ability to efficiently re-purpose
marketing meta-data. Once titles are setup, classified, and marketing/editorial
copy defined this information can be leveraged in an assortment of ways. Title Management
offers the ability to create printed catalogs (p-Catalog) for sales and marketing
groups, an electronic catalog (e-Catalog) to send to data partners, and a web catalog
(w-Catalog) to feed to company intranet/internet site(s).
13. Once we have completed the first Send Using eloquence (on our end), when we
add information to a title to be sent out do we pull up the catalog that was sent
and go through the same process for the entire list again?
No! Once a title has been sent, you only need to go to the Outbox to see the list
of changed titles and to send those changes on to Eloquence.
14. Currently each field in the Notes section has been checked off Send to Eloquence
that has been populated. If I add a couple of sentences now to the original data
will eloquence pick this up?
If a comment or note type is modified, Title Management automatically places the
title in the Outbox and is available to send to eloquence at any time.
15. If our editors type information in the editorial notes for future titles and
do not check the Send to Eloquence button will that information be sent out when
we pull it? For example they are populating the Fall 2000 titles and we will be
processing this information in the next few weeks, some of this data may not be
finalized.
If the 'Send to Eloquence Indicator' is not check for that comment, then this
element will not be sent. All other data elements will be sent, and once the copy
has been reviewed, signed-off, or edited and it ready to be made public, you just
need to click the indicator and it will make the title available in the Outbox for
the next send.
16. Should you send excerpts and table of contents as a comment or as a separate
file?
Title Management offers you two alternatives for sending this type of information.
You may either attach documents to the File Locations to send as separate files,
or you may add the copy into one of the Marketing Copy comment fields to be included
with the meta-data file.
17. Can we see a list of titles that we have sent to eloquence?
Sure. To view a sample list of titles sent to eloquence visit: www.eloquenceweb.com
18. How do we know when the data partner has received title metadata from eloquence?
Eloquence sends a confirmation receipt indicating that the data has been sent.
19. How does eloquence guarantee that all our data partners have the same information?
Eloquence can only guarantee that all approved data partners will receive the same
data at approximately the same time, and that you will remain in control of the
source data (i.e. you determine what meta data is sent using the eloquence service).
20. Will title information we send to a data partner ever be over written from
another source?
Data partners use data from a variety of sources, including internal legacy systems,
e-mail, reprocessed or transcripted data, and so on. Logic would suggest that they
would prefer at all times to use data from the most reliable source- namely, the
publisher. If you advise your data partners to always protect your marketing metadata
sent via eloquence it may improve the likelihood that it will not get overwritten
with other obsolete data.
20. Who are the main group of eloquence customers that supply data to eloquence.
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AAA
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Games Workshop
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Manchester University Press
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Simon & Schuster
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AAA Children's
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Globe Pequot Press
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Meadowbrook
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Simon & Schuster Audio
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Andrews McMeel Publishing
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Graywolf Press
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Media Weavers
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Simon & Schuster Australia
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Aperture
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Guilford Publications
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Michael O'Mara Books
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Simon & Schuster Children's Publishing
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Audio Renaissance
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Habitat for Humanity
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Millbrook Press
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Simon & Schuster Interactive
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Baen
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Hambledon & London
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Mira
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Simon & Schuster UK
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Baseball America
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Harcourt Trade Publishers
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National Geographic
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Skira
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Bloomsbury USA
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Harcourt, Inc
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New York Times Books
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Slack
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Byron Preiss
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Harlequin
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Nightingale-Conant
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Soho Press
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Cadogan
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Harvill Press
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North Point Press
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St. Martin's Press
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Callaway
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Hearst
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Northwestern University Press
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Sterling Publishing
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Cardoza
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Hendrickson Publishers, Inc.
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Open Road
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Strebor Books
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Carlton Books
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Henry Holt and Co.
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Palgrave
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Tallfellow Press
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College Board
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Hill and Wang
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Palgrave Distribution
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Tom Doherty Associates
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Compass Labs Inc.
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Holt Adult Trade
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Palgrave Macmillan
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Troll Communications
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Consumer
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Hydra Publishing
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Payne Stewart
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Universe Publishing
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Consumer Reports
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I Books
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Picador
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Villegas Editores
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DC Comics
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I. B. Tauris
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R & S Books
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Welcome Books
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Edmunds Publications
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International Mgmt Group
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Reader's Digest
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Wizards of the Coast
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Enchanted Lion Books
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Jossey Bass
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Rizzoli International Publications
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World Almanac
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Faber & Faber
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Kaplan
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Rodale
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Zambezi
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Farrar, Straus and Giroux
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Levin
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Rugged Land
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Zed Books
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Flammarion
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Libros Para Ninos
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Scholastic Inc.
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Friedman/Fairfax
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Main Street
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Signatures Network
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For Additional Details About the Eloquence Service, please click here.
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